How to Create a Value Proposition for Unparalleled Competitive Advantage

Creative strategist, author, and AIGA SB founding member Thomson Dawson brings his “White Hot Center” brand strategy seminar to the Sandbox on May 18:

The White Hot Center Presents: “How to create your Value Proposition for Unparalleled Competitive Advantage,” Thursday May 18, 2017 at The Sandbox in Santa Barbara, beginning at 5:30pm.

In a marketplace full of clutter, noise, and abundant choice, how will you distinguish your early stage business from competitors and attract higher value customers and clients who will transform your business to higher levels of success?

If you’re in the strategic planning process of inventing a new business, introducing new products or transforming an established business for its next level of growth, plan to attend this 90-minute interactive brand transformation strategy seminar, specifically designed to guide CEOs leading startup and early-stage companies to transform their business/brand to the next level of success.

You’ll gain deeper insight, knowledge and a step-by-step process to guide you and your team through the critical steps necessary to uncover your unique value and express a more compelling value proposition that serves as the “true north” foundation for elevating the quality of your presence in the marketplace, so you can attract higher value customers and clients and keep them beyond the reach of competitors.

Presented by Thomson Dawson
Business Transformation & Strategic Brand Development Expert
Author and Creative Strategist, The White Hot Center
Part of Dawson+Company Communications, Inc.

Event Details
Thursday May 18, 2017
414 Olive Street
Santa Barbara, California
Reception @5:30pm
Seminar @ 6:30pm
Admission: $45 per person
($30 each for groups of two or more).

Reserve your spot now using the “More Info & RSVP” button.

When & Where
Thu, May 18, 2017 5:30 PM - 8:30 PM
The Sandbox Santa Barbara
414 Olive St.
Santa Barbara, CA